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Sr IT Business Analyst - Salesforce

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Company Information

Marketo provides the leading engagement marketing software and solutions designed to help marketers develop long-term relationships with their customers – from acquisition to advocacy. Marketo is built for marketers, by marketers and is setting the innovation agenda for marketing technology. Marketo puts Marketing First. Headquartered in San Mateo, CA, with offices around the world, Marketo serves as a strategic partner to large enterprise and fast-growing small companies across a wide variety of industries. To learn more about Marketo’s Engagement Marketing Platform, LaunchPoint® partner ecosystem, and the vast community that is the Marketo Marketing Nation®, visit

Job Description

The Sr. IT Business Analyst - Salesforce supports the use and integration of Marketo’s SFDC ecosystem, which includes the Marketo product suite and many other SaaS applications.  This position requires a thorough understanding of SFDC’s internal architecture and technologies.


Key Responsibilities


  • Responsible for Marketo’s overall environment
  • Work with other Technical Leads to ensure the stability of the systems
  • Ensure that standards are followed by offshore developers and third-party consultants
  • Maintain proper change control over all objects
  • Provide input to architecture decisions and assists with SaaS product evaluations and selections
  • Provide assistance to SFDC super users throughout Marketo

Production Support

  • Perform basic administration of Marketo’s SFDC instance including object and field definition, structure, documentation, long range requirements, operational guidelines, protection and licensing
  • Responsible for reliability of master data maintained on the platform
  • Formulate and monitor policies, procedures and standards relating to all platform usage and performance
  • Responsible for ongoing support requests and administrative needs of users
  • Define dashboards and processes to continuously monitor service quality, integrity and performance.
  • Direct and enforces security controls for all levels of security

Project Team Role

  • Define Technical Requirements and Technical Design
  • Ensure the development team adheres to the coding best practices
  • Review and sign-off on all technical deliverable

Required Skills

  • Completion of Dev 401 and ADM 201
  • Designing, configuring and customizing CRM
  • Developing on the applications using Visualforce, the Apex programming language and JavaScript
  • Hands-on knowledge and experience of applications, APIs, and platform security
  • Strong problem-solving skills
  • Demonstrated experience in unit testing and debugging techniques
  • Salesforce deployment using change sets and ANT
  • Development – Apex, SQL, SOQL utilizing Eclipse and/or Mavensmate
  • Integration with third party apps and legacy systems such as Intacct

Desired Experience

  • Multiple implementations and projects
  • Development experience in an object-oriented language such as Java or C#
  • Hands-on experience using Process Builder
  • Lightning experience

Education Requirements

  • BS in Computer Science or related field or equivalent experience
  • Developer Certification


  • 4 Years of experience in environments


Marketo is an equal opportunity employer

Skills & Requirements Qualifications