Associate Copywriter, Adult Learner Recruitment

About EAB

At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,800 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across enrollment, student success, institutional strategy, data analytics, and advancement. We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve. 

At EAB, we serve not only our partner institutions but each other—that's why we are always working to make sure our employees love their jobs and are invested in their communities. See how we've been recognized for this dedication to our employees by checking out our recent awards.

For more information, visit our Careers page.  

The Role in Brief:

Associate Copywriter, Adult Learner Recruitment

The Associate Copywriter merges the unique voice of our partner colleges and universities with proven marketing principles to create effective campaigns. This role works with more senior copywriters, art directors, web designers and client teams to develop engaging concepts to fulfill client goals and expectations. Associate Copywriters generate stand-alone copy and finished pieces that complement visual concepts, adhere to stated objectives and are completely grammatically accurate. This role requires an interest in learning direct marketing strategy and a passion for helping students find their ideal college fit.

This role may be based in Richmond, VA or Washington, D.C.

Primary Responsibilities:

• Understand client objectives to craft direct marketing copy that is tailored, consistent and identifiable for each client
• Learn from feedback to produce copy that is clear, compelling and on point for target audience
• Contribute to copy and recruitment marketing discussions in client meetings
• Support the copywriting group by providing coverage, taking on overflow work and ensuring deadlines are met
• Participate in team, creative and process meetings
• Embrace company-wide process improvement, systems development and training initiatives
• Possess the technical flexibility to quickly adapt to changing systems and processes

Basic Qualifications:

• Bachelor’s degree in related field
• Ability to think creatively and translate ideas into copy
• Ability to manage time and meet tight deadlines as well as work late hours/weekends as needed
• A passion for writing and the willingness to collaborate with and learn from other creative professionals
• Technically savvy and able to adapt to changing systems and processes
• Knowledge of Microsoft Office

Ideal Qualifications:

• At least 1 year of experience in writing strong, succinct copy that is grammatically correct and consistent with prescribed styles
• Strong organizational skills with ability to handle multiple priorities/deadlines
• Commitment to valuing diversity, practicing inclusive behaviors, and contributing to an equitable working and continual learning environment in support of EAB’s DE&I Promise

If you’ve reached this section of the job description and are unsure of whether to apply, please do! At EAB, we welcome diversity of background and experience. We would encourage you to submit an application if this is a role you would be passionate about doing every day.

Compensation:

The anticipated starting salary range for this role is $44,000 - $50,000 per year. Actual salary varies due to factors that may include but not be limited to relevant experience, skills, and location. At EAB, it is not typical for an individual to be hired at or near the top of the starting salary range for their role.

Benefits:

This opening is not eligible for visa sponsorship at this time; EAB will thus consider candidates who possess U.S. work authorization that does not require employment-based visa sponsorship now or in the future.

At EAB, we believe that to fulfill our mission to “make education smarter and our communities stronger” we need team members who bring a diversity of perspectives to the table and are committed to fostering a workplace where each team member is valued, respected and heard.

To that end, EAB is an Equal Opportunity Employer, and we make employment decisions on the basis of qualifications, merit and business need. We don’t discriminate on the basis of race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law.